Boscov's Department Store helps people think outside of the box while shopping because they simply have everything a person could ever want. Instead of the same old scarf for Aunt Mary, most folks pick what she really wants — a new mini-skirt. Boscov's was founded in Reading Pennsylvania in 1914 and has grown into an institution that the east coast knows and loves. Boscov's has what every family needs, including a great selection of well-crafted designer fashions for women, children, and men. Some of the designers found here include Kenneth Cole, Ellen Tracy and Nine West. They also have an excellent assortment of beauty products and fragrances -- find a fantastic serum from Estee Lauder or the perfect Clinique lipstick.