While milling about in a furniture store, admiring all the elegantly-placed items in a better-than-real-life showroom, salespeople almost always latch on and follow. The experience is even less enjoyable when that one most sought-after piece can't be found or, worst of all, when children must be dragged along. Cymax sought to eliminate all the awful parts of shopping for furniture and replace them with a simple concept — well-crafted furniture and excellent deals. Founder Arash Fasihi understood the frustration of lack of selection all too well stocked the site with 75,000 different pieces, all of which are just a click away.