Looking chic is never a certain thing, but assiduously avoiding the color beige and its variants has a way of nudging a person closer to "chic" rather than "geek." Of course, dressing head-to-toe in black is a sure-fire way to look elegant and refined, unless an unfortunate goth look is presented. Wearing all white has the opposite look of all black and conveys a look of purity, a look of someone who has a servant do everything for them, like chewing their food. But forget all that. White House | Black Market is all about traditional elegance. From their exquisite jackets to their gorgeous dress and refined accessories, shoppers are guaranteed a look of sophistication.