Expect to add a little British flair to your wardrobe when you shop at Jack Wills. The online clothing retailer dresses ladies and gentlemen from head to toe in â€śheritage-inspired goods for the university crowd.â€ť A little country, a little sporty, and a little preppy. . . each piece is heavily influenced by British tradition with a modern twist. Today, the company has planted over 80 stores in university towns like Oxford, Cambridge, Harvard and Yale. And they continue to grow. The companyâ€™s registered trademark, â€śFabulously Britishâ€ť echoes their inspiration and values: British heritage, style and culture. Hence all their clothing is designed right in the heart of the United Kingdom.