Popularity over Guess? spiked in 1980 when the California-based designers began a series of black-and-white advertisements. These ads placed Guess? on the front page with a number leading models like Anna Nicole Smith and Claudia Schiffer. Guess? has since made a name for themselves with runway-worthy, sexy and stylish clothing and accessories that everyone can enjoy. This sister brand to Marciano is known worldwide for their fashionable, high-quality jeans. Today, the label is placed on everything from fragrance to shoes and with a number of lines to cover every fashion. Guess? kids, G by Guess? and Guess? Gold are among a few of the renowned lines beloved by classy fashionistas around the world.