Backcountry.com loves the outdoors and they love people who love the outdoors. As much as they’re a business, they’re also about forming a community of gear-heads who want the best equipment to get them as far outside as possible. Their website features a scroll of Backcountry.com shoppers who leave photos of themselves, their gear, and a review of how the gear did on their adventures. The site began in a garage in Park City, Utah, where the Backcountry.com headquarters remains today. Now a corporation, they run a series of websites all for gear-heads in everything from surf and skate to power sports and competitive cycling. Backcountry.com wants to get people as far off the beaten path as they care to go, and they now offer a smartphone app and expert outdoors people as personal shoppers to help customers get out and have the adventure of a lifetime.
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